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SEO and SEM, how do they work?

2021-08-19T13:53:43+00:00August 19th, 2021|Digital Marketing, Website Performance|

SEO and SEM both rely on keywords to drive traffic to your website. They use different marketing techniques, but they both focus on search traffic and the impact on your marketing activities. When consumers search for something online, they’ll be able to find it by the organic results (SEO) or by the paid results (SEM).

Time to Invest in Green Hosting

2021-07-20T11:03:34+00:00January 15th, 2021|Digital Marketing, Getting Started Online, Web Design & Development, Website Hosting|

Most people know by now about how the airline industry accounts for around 3% of the worlds carbon emissions, but what if I told you that our gadgets, the internet and the systems supporting them account for a whopping 3.7% of global greenhouse emissions, as featured on the BBC website.

Web Design Costs

2020-08-11T10:25:36+00:00August 11th, 2020|Digital Marketing, Getting Started Online, Web Design & Development|

The price can vary dramatically for a website, whether you are after a basic one page website or a bespoke complex build it can be difficult to know whether you are getting good value for money. It is not always the price we need to know, but the value of what we are paying for. When thinking about the cost of a website it can be a good idea to weigh up how valuable it will be to your business.

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