SEO and SEM both rely on keywords to drive traffic to your website. They use different marketing techniques, but they both focus on search traffic and the impact on your marketing activities. When consumers search for something online, they’ll be able to find it by the organic results (SEO) or by the paid results (SEM).
What is a Sales Funnel? Will it work for my business? A sales funnel is a marketing model that helps you plan and keep track of your sales & marketing processes to help you to maximize sales and revenue. Once you understand the principle of the sales funnel and [...]
Who uses SMART Goals and what are they for? Do you ever feel like you're working really hard but are no further forward? We have the answer for you, start setting yourself SMART goals. SMART Goals help you to clarify your ideas, focus your efforts, use your time effectively [...]
If you're looking at building a website, and you're not sure which platform to use then perhaps we can help. We build our websites in WordPress because we believe it is the most flexible, cost-effective, and robust platform currently available. When you build a WordPress website you won't be hit with hidden costs or ongoing monthly fees. Building a website in WordPress will facilitate digital growth from the outset.
Before you start building a website always have clear goals, a strategy, and a user journey map, this will help you achieve greater success and ultimately will help you build a stronger more successful website.
Most people know by now about how the airline industry accounts for around 3% of the worlds carbon emissions, but what if I told you that our gadgets, the internet and the systems supporting them account for a whopping 3.7% of global greenhouse emissions, as featured on the BBC website.
Marketing today is more central to the success of companies. Modern marketers embracing digital marketing strategies, metrics and measurements, and allowing constructive interdepartmental communication are more likely to advance than ever before
Do I need a Website? Whether you’re a new or established business owner the short answer is—you definitely need a website. A professionally designed and well built website which will catch leads, increase your sales, and make your brand stand out. If you are already on the "owning your [...]
Whether it’s time to redesign your website or to build from the ground up, if you understand the basics you can achieve success. There are a number of common mistakes that companies make regularly, when developing their website. Let us take a look at the 5 key areas where these website building mistakes happen.