Website Design for Devices, Browsers and SEO
When considering your user, you should also pause to think about how and when they are likely to browse your website. What are the typical habits of your audience? How do they currently interact with your brand?
Put yourselves in their shoes – are they more likely to be chilling on the sofa scrolling through on their iPad or tablet, out for a coffee and using their phone for browsing or on a laptop perhaps at their desk?
Some website designs can break when you test across platforms and browsers – this can sometimes have limitations on how creative you can be. The best solution to combat this problem is to consider your users and to focus on the medium they typically use, thus providing them with the best user experience – it’ll keep them returning to your website.
Don’t forget that if your website isn’t currently “mobile friendly” that your search ability will be greatly compromised by the search engines who index mobile first. Perhaps we will cover this is a future article, for now if you need help with this, please get in touch.